http://www.changkhui.com/index.html th-th ℗ & © 2006 Spring Company Limited Business Program Passakorn Hongsyok Sorakon Adulyanontha, AKA Boy City Chan, is a well known columnist from the Matichon group, Thailand. He writes regularly in Matichon, Matichon Weekly and Prachachart Thurakit. He mainly writes about general business management and marketing, using the materials from numerous interviews he has accumulated over the years with Thai business key figures. His column is known for its witty comment and its sense of humour in telling a business story. The podcast is meant to be business-oriented, with the same look-and-feel of his columns. Sorakon Adulyanontha, AKA Boy City Chan, is a well known columnist from the Matichon group, Thailand. He writes regularly in Matichon, Matichon Weekly and Prachachart Thurakit. He mainly writes about general business management and marketing, using the materials from numerous interviews he has accumulated over the years with Thai business key figures. His column is known for its witty comment and its sense of humour in telling a business story. The podcast is meant to be business-oriented, with the same look-and-feel of his columns. Passakorn Hongsyok passakorn@changkhui.com Passakorn Hongsyok Seminar with Boy City Chan as the moderator This is the second and final part, Prapas Chonsaranon, a very famous creative thinker in the last two decades shared his creative thinking process and methods. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan19_Prapas-Chonsaranon.mp3 Fri, 19 Dec 2008 00:00:00 +0700 1:31:22 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Seminar with Boy City Chan as the moderator This is the first part, Dr.Singh Indharachuto, a well-known designer for his collections of products that are made of recycle materials. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan18_Singha_Indharachuto_Part1.mp3 Sun, 14 Dec 2008 00:00:00 +0700 1:02:57 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Seminar with Boy City Chan as the moderator The talks were held at Prachachart Thurakit with khun Sorakorn Adulyanont and Thana Thienachariya as hosts for the day. The two guests were khun Worawit Siripak from Panyapuri and khun Ittipat Kulpongwanich from Taokaenoi. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_17_PrachachartSeminar-Day1_part3.mp3 Wed, 3 Dec 2008 00:00:00 +0700 59:15 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Seminar with Boy City Chan as the moderator The talks were held at Prachachart Thurakit with khun Sorakorn Adulyanont and Thana Thienachariya as hosts for the day. The two guests were khun Worawit Siripak from Panyapuri and khun Ittipat Kulpongwanich from Taokaenoi. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_16_PrachachartSeminar-Day1_part2.mp3 Wed, 26 Nov 2008 00:00:00 +0700 52:58 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Seminar with Boy City Chan as the moderator The talks were held at Prachachart Thurakit with khun Sorakorn Adulyanont and Thana Thienachariya as hosts for the day. The two guests were khun Worawit Siripak from Panyapuri and khun Ittipat Kulpongwanich from Taokaenoi. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_15_PrachachartSeminar-Day1_part1.mp3 Thu, 20 Nov 2008 00:00:00 +0700 49:19 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Seminar with Boy City Chan as the moderator The seminar was held at Office of Civil Service Commission (http://www.ocsc.go.th) on June 1, 2007. Our Boy City Chan was the host with 3 guest speakers; Thana Thienachariya, Patee Sarasin and Choke Bulkoon. We would like to thank the OCSC for the permission to put this on our podcast. This third episode was khun Choke Bulkoon from Chokechai Farm. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan14_OCSC-Seminar-part3.m4a Mon, 18 Jun 2007 10:00:00 +0700 35:35 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Seminar with Boy City Chan as the moderator The seminar was held at Office of Civil Service Commission (http://www.ocsc.go.th) on June 1, 2007. Our Boy City Chan was the host with 3 guest speakers; Thana Thienachariya, Patee Sarasin and Choke Bulkoon. We would like to thank the OCSC for the permission to put this on our podcast. The second episode was khun Patee Sarasin from Nok Air. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan13_OCSC-Seminar-part2.m4a Mon, 11 Jun 2007 00:00:00 +0700 51:14 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Seminar with Boy City Chan as the moderator The seminar was held at Office of Civil Service Commission (http://www.ocsc.go.th) on June 1, 2007. Our Boy City Chan was the host with 3 guest speakers; Thana Thienachariya, Patee Sarasin and Choke Bulkoon. We would like to thank the OCSC for the permission to put this on our podcast. For the first part, this was from Thana Thienacharity from DTAC. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan12_OCSC-Seminar-part1.m4a Sun, 3 Jun 2007 16:00:00 +0700 43:30 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Talked about Thana Tienatchariya of DTAC Having a draft from Thana up-and-coming book about how he crafted HAPPY, Boy City Chan told how he first met Thana a few years ago. Thana seemed to be one of the next generation idols for Thai. Boy Cty Chan really enjoyed the draft and spoke highly of him. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_11_Thana_of_DTAC.mp3 Tue, 24 Apr 2007 10:00:00 +0700 10:10 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Boy City Chan and Surachi Chedchotesak The seminar was held at Khaosod newpaper on March 28, 2007. It was an interesting conversation. Surachai revealed what trigged him into changing the business model for RS. The conversation lasted 90 minutes, so we divided it into three files, one for each week. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_10_with_Surachai_RS-CEO_3.mp3 Mon, 16 Apr 2007 09:00:00 +0700 31:47 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Boy City Chan and Surachi Chedchotesak The seminar was held at Khaosod newpaper on March 28, 2007. It was an interesting conversation. Surachai revealed what trigged him into changing the business model for RS. The conversation lasted 90 minutes, so we divided it into three files, one for each week. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_9_with_Surachai_RS-CEO_2.mp3 Mon, 9 Apr 2007 00:00:00 +0700 37:22 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Boy City Chan and Surachi Chedchotesak The seminar was held at Khaosod newpaper on March 28, 2007. It was an interesting conversation. Surachai revealed what trigged him into changing the business model for RS. The conversation lasted 90 minutes, so we divided it into three files, one for each week. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_8_with_Surachai_RS-CEO_1.mp3 Mon, 2 Apr 2007 12:30:00 +0700 25:40 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Boy City Chan commented on various movements in Thai Banks We exchanged opinions about uniforms and the impact of the Yellow shirts phenomenon in Thailand. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_7_Uniforms.mp3 Tue, 27 Mar 2007 01:00:00 +0700 11:50 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Boy City Chan commented on various movements in Thai Banks As requested from fans in our webboards, Boy City Chan gave some behind-the-scence in various Thai banks movements and also his opinions on some notable initiatvies, such as K Heroes from Kasikorn Banks and the famous rebranding movement from Bank of Adyddha. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_6_Thai_Banks.mp3 Mon, 19 Mar 2007 11:30:00 +0700 23:20 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Boy City Chan told his professional life story Boy City Chan told his life story, how he started his journalisam life. This was a brief interview, focusing on his Matichin experience. Interestingly, he started work at Matichon group in the Prachachart Thurakit and had been transferred to the publishing house and Matichon Weekly. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_5_A_Brief_History_of_BoyCityChan.mp3 Mon, 12 Mar 2007 01:00:00 +0700 35:40 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Advertisement Impact on Customers' Expectation How did you feel when you bought a product that never deliver what the ads promised. How often did that happen? We talked about some ads that were impressive and could lead to high customer expectation. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_4_Ads_and_Expectation.mp3 Mon, 5 Mar 2007 00:00:00 +0700 18:20 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Impact of using CEO on Advertising The topic was a suggestion from our webboard, http://www.changkhui.com/smf. Khun BOY suggested if using CEO in advertising was a good idea. Here we used DTAC's CEO Sigve Brekke and Tan Passakornnathee as examples. We discussed pros and cons and ended up with the ads or the annoucement that really needed the CEO in it. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_3_CEO_and_Ads.mp3 Sun, 25 Feb 2007 00:00:00 +0700 19:00 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok An introduction to the hype of Jatukam RamaThep Passakorn really did not know about Jatukam Ramathep, but he say it on Matichon Weekly cover, so he asked our Boy City Chan to explain. Surprisingly, BCC did not know much either. So he told us what he knew and explain about the hype. We also put in some old tape to share you some of his other stories. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_2_JatukamRamathep.mp3 Mon, 19 Feb 2007 00:30:00 +0700 20:25 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Comment on the observation made by the book The business of software In keeping with the tradition of a tech-based podcast, we discussed about the observation made in the book the business of software by Michael A. Cusumano. Sorakon also made some observations about China and Japan. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_1_The_Business_of_Software.mp3 Mon, 12 Feb 2007 15:00:00 +0700 16:20 CLEAN Thai Podcast, Business, Matichon, Marketing, Management Passakorn Hongsyok Sorakon Adulyanontha in Talk Radio BoyCityChan shared his experience in hosting a TV show at Channel 11. He revealed why he quitted the program, simply put, a live program was not his cup of tea. He then told us some stories of Tan Passakornnathree of the Oishi group, the guy whom he managed to know quite well since he had written a biography. http://www.changkhui.com/Changkhui_and_BoyCityChan/Audio/Changkhui_and_BoyCityChan_Beta1_SomeSample.mp3 Sun, 4 Feb 2007 21:30:00 +0700 21:34 CLEAN Thai Podcast, Business, Matichon, Marketing, Management CLEAN